A Meiji Shop-House That Never Stopped Trading

The Oka Naosaburo Shoten Omama Factory Store and Main House (岡直三郎商店大間々工場店舗兼主屋, also written Oka Naosaburō Shōten) is a two-storey timber merchant building at 1013 Omama, Omama-cho, Midori City, Gunma Prefecture, put up in the middle Meiji period between 1883 and 1897 and added to the national register of Tangible Cultural Properties on 24 December 2013 under registration number 10-0306.

It faces east onto the old road through Omama, which is the same road it has faced since it was built. The building is not a preserved shell. Walk in through the front and you are standing in a soy sauce shop that opens for business, run by the company that has been brewing here since 1787.

Oka Naosaburo Shoten was founded in the seventh year of Tenmei, 1787, by Oka Chubei, a merchant from Omi Province (present-day Shiga Prefecture). Omama was then a post town on the Akagane Kaido, the "copper road" that carried ore down from the Ashio mine toward Edo. A trading family that set up along that route had customers, carters and cash passing the door every day. The company still brews under the trademark Nihonichi Shoyu, and its head office is now in Machida, Tokyo, with production concentrated at this Omama site.

Why the Building Was Registered

The registration criterion applied here is the one covering buildings that contribute to the historic character of the national landscape. In plain terms: this structure gives the street its face.

A fire tore through Omama in 1895, the twenty-eighth year of Meiji, and destroyed a great deal of the town. This building escaped. That single fact is why the exterior still reads as a Meiji commercial frontage rather than a post-fire rebuild, and it explains why the Oka compound, with its row of large earthen storehouses from the Meiji and Taisho years, now stands out so sharply along the street.

The structure is timber-framed, two storeys, with a gabled roof of sangawara pantiles and plastered white walls. Look up at the second floor and you will see two horizontal lattice windows set to the left and right of the frontage, with sode-udatsu at either end: short projecting fire walls, finished here with moulded cornices, that a merchant raised partly against fire and partly to advertise that he could afford them.

The plan is divided front to back. The southern half of the interior is the shop; the northern half held the office, the tatami reception rooms and the household space. Behind the shop portion a brick chimney still stands, a survivor of the days when the fire for the household and the business was in the same building. Midori City's own account of the property gives the shop block as roughly eight ken by five and a half ken, with the residential wing added on in an L-shaped, magariya-style extension by about 1900 to house the manager sent up from Omi. Total registered building area is 216 square metres, and the registration takes in the gate and the chimney as well.

What to Look For, and How to Visit

Start outside. The two udatsu at the roof ends are the quickest read on the building's status, and the lattice windows above the entrance are worth a minute of attention because their proportion is unusually wide and low. Step back across the road if you can. The chimney rises behind the roofline and gives away what the front elevation politely does not: that this is a factory as much as a house.

Inside, the shop was refurbished in 2012 using traditional restoration methods rather than being gutted, and a good deal of the original fit-out survives in plain sight. The company points visitors to the old kamado cooking hearth, the tatami room, the safe and the telephone booth, all still in place among the shelves of bottles. There is no admission charge to enter the shop.

The brewery tour is the other half of a visit. Guided tours of the fermentation storehouse are free and take about fifteen to twenty minutes, with departures announced for 10:00, 11:00, 13:00, 14:00, 15:00 and 16:00. Groups of ten or more should book in advance by telephone, and tours can be suspended during busy brewing periods, so a call ahead is sensible even for two people. Inside the storehouse are wooden vats that have been in continuous use for more than a century.

Getting there is easy. Omama Station on the Watarase Keikoku Railway is about a five-minute walk; Akagi Station, served by Tobu and Jomo lines, is roughly thirteen minutes on foot. There is free parking on site. One practical warning: this is a Meiji building with steps and level changes, and it is not wheelchair accessible.

Photography rules are not published, and the site is a working food factory, so ask at the counter before taking pictures inside the shop or the brewing storehouse. Within a few minutes' walk you will also find the Midori City Omama Museum, housed in the former Omama Bank building of 1921, and the Nagame Yokyojo, a wooden theatre of 1937. The Takatsudo Gorge, cut by the Watarase River, is a short walk south.

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Q&A

QCan visitors go inside the Oka Naosaburo Shoten Omama Factory Store and Main House?
AYes. The ground floor of the registered building operates as the company's retail shop and is open to the public without any entry fee. It sells soy sauce, miso, pickles, noodles and confectionery, and there is a soy sauce soft-serve ice cream that draws its own following.
QIs the soy sauce brewery tour at Oka Naosaburo Shoten free, and do I need to reserve?
AThe tour of the fermentation storehouse is free of charge and runs about fifteen to twenty minutes. Guided sessions are announced for 10:00, 11:00, 13:00, 14:00, 15:00 and 16:00. Parties of ten or more must reserve by phone beforehand, and the tour is occasionally unavailable during peak brewing work.
QHow old is the Oka Naosaburo Shoten Omama Factory Store and Main House?
AThe Agency for Cultural Affairs dates the main structure to the middle Meiji period, between 1883 and 1897, with the residential wing extended around 1900. The company itself is considerably older, having been founded in 1787.
QHow do I reach the Oka Naosaburo Shoten Omama Factory from the nearest station?
AIt is about a five-minute walk from Omama Station on the Watarase Keikoku Railway, or about thirteen minutes from Akagi Station. Free parking is available for those driving. Note that the building has steps and does not accommodate wheelchairs.
QWhat is the difference between the store and main house and the Bunkogura storehouse at the same address?
AThey are two separately registered properties on one compound. The store and main house of the Meiji period faces the street and handles trade and living quarters. The Bunkogura, a plastered storehouse of 1913 standing to its north, was built to keep the firm's account books safe from fire.

Basic Information

NameOka Naosaburo Shoten Omama Factory Store and Main House (岡直三郎商店大間々工場店舗兼主屋)
Location1013 Omama, Omama-cho, Midori City, Gunma Prefecture
DesignationRegistered Tangible Cultural Property (Structures), registration no. 10-0306; criterion: contributing to the historic landscape of the nation
Year Designated24 December 2013 (Heisei 25)
Quantity1 building
DimensionsTimber frame, two storeys, tiled roof; building area 216 m²; gate and chimney included in the registration
OwnerOka Naosaburo Shoten Co., Ltd.
Public AccessShop open to the public, no admission fee; free guided brewery tour of about 15 to 20 minutes; advance booking required for groups of 10 or more; no wheelchair access

References

National Database of Designated Cultural Properties — Oka Naosaburo Shoten Omama Factory Store and Main House
https://kunishitei.bunka.go.jp/heritage/detail/101/00009706
National Database of Designated Cultural Properties — Oka Naosaburo Shoten Omama Factory Bunkogura
https://kunishitei.bunka.go.jp/heritage/detail/101/00009707
Nihonichi Shoyu, Oka Naosaburo Shoten Co., Ltd. — Omama Factory
https://nihonichi-shoyu.co.jp/omama
Nihonichi Shoyu, Oka Naosaburo Shoten Co., Ltd. — Company Profile
https://nihonichi-shoyu.co.jp/company
Midori City Official Tourism Site — Nihonichi Shoyu, Oka Naosaburo Shoten
https://16106midori.jp/spot/play/136/
Midori City Official Tourism Site — Brewery Tour at Oka Naosaburo Shoten
https://16106midori.jp/spot/play/230/
Gunma Prefecture Tourism Guide — Oka Naosaburo Shoten Omama Factory
https://gunma-kanko.jp/spots/183
Gunma Prefecture — Cultural Properties of Gunma
https://www.pref.gunma.jp/page/5190.html

Last verified: 2026.08.08